23 Best Deals From Best Buy’s ‘Black Friday in July’ Sale (2023): TVs, Laptops, and More

It’s Amazon Prime Day, but Best Buy, Target, and Walmart currently have their own competing offerings. Best Buy annoyingly calls it the “Black Friday in July‘ sales event, and while you don’t need a membership to take advantage of these deals, you can may Get access to exclusive discounts when you subscribe to the dealer My Best Buy Plus and My Best Buy Total plans.

Updated July 11: We’ve added the LG C2, LG B2, Samsung QN90C, Vizio P Series, Hisense U8H, Roku Express, and LG S40Q 2.1.


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WIRED’s Prime Day coverage

We test products all year round and have handpicked these offers. Products that are sold out or no longer discounted at the time of publication will be sold out crossed out. We’ll be updating this guide regularly throughout Prime Day.

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Samsung Galaxy Watch5

Photo: Samsung

The Samsung Galaxy Watch5 (7/10, WIRED recommends) is our favorite smartwatch for Android phone users. You can use it to reply to your text messages, follow detailed navigation on Google Maps, or track your sleep and heart rate. The usual wealth of fitness tracking features are present, but some are exclusive to Samsung phone owners, such as the electrocardiogram.

If you need a portable small laptop, we like the Microsoft Surface Laptop Go 2 (8/10, WIRED recommends). It feels like a $1,000 laptop and is made of aluminum and polycarbonate resin, so it’s not as fragile as typical plastic. But for the price, the 1080p screen isn’t great, and you’ll have to sacrifice a backlit keyboard and battery life – we spent around seven hours on it.

Nest Video Doorbell

Photo: Google

The Nest Video Doorbell is our runner-up spot in our guide to the best video doorbells, as it’s more expensive in base price and monthly cost than our top pick. If you want 30 days of video history and smart notifications, a Nest Aware subscription is $6 a month. Still, it’s a great doorbell and a charge lasted well over a month. If you already use a number of other Google products, like the Nest Cam and Nest Hub below, it’s nice to have it all in one app.

Nest Cam has a modern look and will easily blend into your decor. It is one of our most popular indoor security cameras. It offers clear 1080p video quality, two-way audio, and two-factor authentication. The warnings are also precise and recognize people, animals or vehicles. As with most Nest products, you definitely need one Nest Aware subscription to make the most of it. Without that, you only get three hours of story.

Like the indoor nest cam above, this is one of our most popular outdoor cams with two additional floodlights. It has a 130 degree field of view. In our testing, we found that the motion detector is accurate and sensitive enough to alert you to a person with the slight swish of a ponytail.

This is our favorite streaming stick for Google lovers, but that might undercut it. Google has finally nailed the TV UI after adding a remote control and voice control is top notch. Coupled with the fact that you can add movies and series to your watchlist via Google search, this is a great option if the software in your smart TV isn’t working.

Google Nest Wifi Pro

Photo: Google

The Nest Wifi Pro (7/10, WIRED recommends) is one of our most popular mesh routers. It’s easy to get your internet working reliably without messing around with too many settings. They use the 6GHz band for backhaul while also acting as smart home hubs with built-in Thread radios, Bluetooth LE (Low Energy) and Matter support. If you have older Nest Wifi hardware, this is it not be backwards compatible with the Wifi Pro.

If you want a cheap smart display, this is a solid option (7/10, WIRED recommends) and while it’s often on sale, it doesn’t usually hit this low price point. The 7-inch screen is suitable for the kitchen but is great for the bedroom, coupled with sleep sensor technology to monitor sleep quality. You can also control all your Nest products in one place.

Offers for home and personal care

Breville Barista Express

Photo: Breville

This is our favorite espresso machine. It’s expensive even on sale, but it’s cheaper than the last discount we tracked. You get a powerful machine that easily grinds beans, froths milk and expertly brews espresso. It gradually builds up water pressure to ensure a smooth, even extraction. Breville sells many of the parts so you can keep it running for years – WIRED review editor Julian Chokkattu has been using it reliably every day since 2018.

There are robot vacuums for both less and more, but the J7+ is one of our favorites thanks to its top-notch navigation. It empties into the ground and has a smaller compartment for extra bags so you don’t misplace them. iRobot Operating SystemOfficially called Genius, it learns your preferences and creates a cleaning schedule based on them instead of forcing you to program everything manually.

Dyson Corrale hair straightener

Photo: Dyson

The selling price applies to the color Vinca Blue/Rosé. You don’t have to spend that much to get a good hair straightener, but Dyson devices have a habit of making you want to. The Corrale (8/10, WIRED recommends) features unique flex plates that curve around the hair to avoid the spreading effect and uneven heat distribution you’ve likely seen with other straighteners. I love that it’s wireless, but the battery really lacks power. It’s hard too.

Photo: LG

LG is the only company making OLED panels on a massive scale, and that advantage pays dividends in one of our favorite TVs. Thanks to OLED it gets perfect black levels and the C2 also supports up to 120 frames per second at 4K, making it a great choice for gamers and movie nerds alike.

On the larger (and pricier) side, the LG B2 is the upgraded model of our picks above. This gargantuan 77-inch model has the same perfect black levels, bright display and 120Hz refresh rate that we loved on the C2.

Samsung’s QLED panels are some of the best and brightest we’ve tested, and this set features a mini-LED backlight for near-perfect contrast. Thanks to the central stand mount, the device can be easily set up anywhere. The similar The 75-inch QN85C is also available for $2,200 if you want something bigger.

This model from Vizio is a good-looking TV with a 120Hz refresh rate that’s great for gaming. With Vizio’s Smartcast interface, you can easily mirror your phone to the TV. It supports Dolby Vision HDR, meaning you can watch the most robust HDR movies the way they were meant to be seen.

Photo: Hisense

The Hisense U8H (8/10, WIRED recommends) is one of our favorite TVs. It comes with Google’s built-in TV software and has an incredible backlight that makes it easy to see even in bright rooms. It also supports 120Hz which makes it ideal for fast gaming.

We love Roku for streaming our favorite content and these TVs represent great value for money. Parker Hall, WIRED co-editor and resident TV pundit, says they’re not the best of the best (we prefer Roku’s Plus series), but unless you’re picky or need something for the bedroom, you’ll get with one be satisfied with it. The 40-inch models are also reduced to $170 ($60 off)..

Even some of our favorite TVs can come with smarts that we’re not the biggest fan of. But we always like the Roku interface. This Roku Express is one of the cheapest ways to refresh your TV’s menu, and now it’s even cheaper.

Photo: Sony

The Sony WH-1000XM5 (9/10, WIRED recommends) has long been one of our favorite headsets, despite its awkward name. It has up to 30 hours of battery life, features noise cancellation, and offers some of the best audio quality of any headset we’ve tested.

The Bowers & Wilkins Px7 S2 headphones (9/10, WIRED recommends) are among the most comfortable we’ve tested. They feature soft, leather-wrapped memory-foam earcups and premium plastic that gives them an extra premium feel. It also doesn’t hurt that they sound great.

This affordable soundbar from LG lets you connect your TV via HDMI Arc, so you can control the volume with your regular remote control. If the speakers that came with your TV don’t meet the requirements, this is a cheap but worthwhile upgrade. Check out our guide to the best soundbars for more tips.

The Blue Yeti was already a mainstay in the podcasting world before Logitech owned the company. It’s a solid microphone – literally made of heavy aluminum. It offers better audio quality than any microphone built into your computer without the need to upgrade to a full pro setup.

The nano version allows you to save a bit on both the price of the Blue Yeti and the real estate it takes up on your desk. It’s largely identical to the larger version, with two of the most important cardioid characteristics. As long as you don’t need to record two people facing each other with the same mic, this is a great option for you.

Sales Pages for Retailers

Every retailer runs some type of sale to compete with Amazon. Here are their sales pages if you want to browse the deals for yourself.

Zack Zwiezen

Zack Zwiezen is a USTimesPost U.S. News Reporter based in London. His focus is on U.S. politics and the environment. He has covered climate change extensively, as well as healthcare and crime. Zack Zwiezen joined USTimesPost in 2023 from the Daily Express and previously worked for Chemist and Druggist and the Jewish Chronicle. He is a graduate of Cambridge University. Languages: English. You can get in touch with me by emailing zackzwiezen@ustimespost.com.

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