Anyone can now cross-post Reels from Instagram to Facebook

Regardless, Meta goes ahead with his plan to try and improve it. It introduces several updates for Reels, especially on Facebook’s side. For one, anyone can now post reels from Instagram to Facebook at the click of a button. Meta suggests this could help creators grow their audience on the apps and monetize their content on both platforms.

In addition, Facebook now offers a way to automatically create reels from stories that have already been shared. The idea is to help people create reels with little extra effort. In addition, Facebook has gained more Reels remix options that Meta previously . You can now view your video after the original reel you are remixing, in addition to the Side by Side option.

Elsewhere, Reels is coming to Instagram and Facebook. The idea is to get other users to join a trend. If you create your own “Add Yours” prompt, each role that uses the sticker will appear on its own page. The person who created the prompt is also prominently displayed on the page. So if an “add yours” trend takes off and you’re behind it, it could help you grow your audience.

In the meantime, the will soon be available to all eligible creators on the platform. Creators also have access to more Reels insights (with metrics like reach, minutes watched, and average watch time) through Creator Studio to find out what content is working for their audience.

Meta still has a long way to go to catch up with TikTok, but maybe these features will help, especially as engagement for Reels increases on both platforms. eats up lunch on almost every other social media app. suggested that 16 percent of US teens use the app “almost constantly,” compared to 10 percent for Instagram and 2 percent for Facebook.

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Russell Falcon

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