Best Squarespace templates for video in 2023 (UK)
This content originally appeared on Mashable for a US audience and has been adapted for UK audiences.
Looking to take your filmmaking, video editing, or streaming talents beyond YouTube, Vimeo, TikTok, or Twitch? A personal website filled with your best work can attract potential clients, grow an audience, and help flesh out your brand. It can even serve as an alternative revenue stream – think virtual classes or behind-the-scenes exclusive offers ripe for monetization.
For website builders, Squarespace is a popular choice for creatives because of its streamlined approach to website management and design. With prices starting at £13 per month, all plans include 24/7 customer support, unlimited bandwidth, performance metrics, SEO features, ecommerce tools and SSL security(Opens in a new tab). It also maintains a huge library of stylish, mobile-friendly templates that can be easily customized using drag-and-drop page elements. You don’t need any programming experience to create a visually stunning website that runs smoothly.
Even better, every single one of these templates supports videos.
Honestly (and depending on how determined you are), this could be a blessing or a curse. On the one hand, you have so many templates to choose from – over 230 to be more precise. Then again, you have so many Templates to choose from, it can be difficult to settle on just a few, especially if you’re still unsure of exactly how you want your website to look.
Below is Mashable’s guide to choosing the right Squarespace template for videos, and a roundup of our current favorites.
What is a Squarespace template?
A Squarespace template or theme is a pre-built demo site that the Support Center says serves as a “starting point to inspire your site’s design.”(Opens in a new tab). You can leave this site mostly as is and simply repackage the demo content with your own branding, or design it from scratch with different colors, font packs, layouts, and content blocks — it all depends on how unique you are are how you want your website to be (and how much time and effort you want to put into it).
Templates work differently depending on the version of Squarespace you’re using. From 2023 you have two options:
Squarespace version 7.0 contains 91 templates, which it sorts into different “families” that have the same fixed structure and formatting options. Some seasoned Squarespace designers prefer to use this version due to a handful of its advanced features still not being available in the newer one (such as the Brine template family’s parallax scrolling effect), but the inability to use features Mixing and matching from different families can make it feel inflexible.
Squarespace version 7.1 has combined all 140+ templates into one family, so they all share the same features and style elements. The demo designs end up looking a bit more homogenous, but the trade-off is that you can easily switch between the templates without risking losing any content. Version 7.1 templates can also be created with Fluid Engine (new for mid-2022), Squarespace’s next-generation grid-based content editor; It offers more flexibility for block placements and layout options compared to the platform’s classic editor.
Some fine print: It’s technically possible to upgrade from version 7.0 to version 7.1, but that usually involves a manual rebuild and a hit in your site’s search ranking. If you’re not sure which version to use, go ahead and start Squarespace’s 14-day free trial — it lets you explore both before committing to a paid plan.
How do you add videos to a Squarespace site?
There are three different ways you can add videos to your site, which also depend on the version of Squarespace you’re using.
Embed videos from YouTube, Vimeo, Animoto, or Wistia with a URL or embed code — This works with Video Blocks, Embed Blocks, Gallery Blocks, Gallery Pages, Covers, Lock Screen Backgrounds and some Banners and Product Pages (depending on template family) in version 7.0, and with Video Pages, Video Blocks, Embed Blocks, Section Backgrounds, Lock Screen Backgrounds and some Gallery Blocks (depending on page range) in version 7.1 . You can even embed live streams from YouTube and Vimeo, but note that depending on your settings, they may not work after the stream has ended.
Upload .mp4, .m4v or .mov files — With version 7.1, you can also add clips directly to any video page or section background (up to 5GB or 500MB respectively). These play on the platform’s custom video player and feature editable titles, descriptions, URLs, thumbnails, and metadata. Note that all Squarespace plans come with just 30 minutes of high-definition video storage by default, but you can upgrade by enabling the Members’ Spaces feature for an additional fee.
Exchange static images for animated .gif files — GIFs with no sound that play and repeat automatically can be placed anywhere on your site that supports images, including image blocks, banners, and gallery blocks. Both versions of Squarespace give you this option.
This one also has an important caveat, which is that Squarespace doesn’t include video metrics in its Analytics tab. Plays of embedded videos can contribute to your overall view count, but you’ll need to contact your host (e.g. YouTube) for more information.
What other video tools does Squarespace offer?
Squarespace has rolled out some cool new video-related tools over the past few years, including the member’s areas feature mentioned above. Add it to your plan for just £6 a month to unlock more video storage and open specific content on your site including virtual workshops, tutorials, packs and newsletters. It’s a good internal alternative (or complement) to Patreon or YouTube channel memberships, as you can charge users a one-time fee or a recurring subscription for access.
In 2022, Squarespace revamped its free social content app, Unfold, with additional video capabilities and added a slideshows tool that can stitch together a series of images and clips for TikTok or Instagram Reels (complete with custom templates, filters, and effects). It is available for both iOS and Android.
Users can also use Squarespace Video Studio, an app for creating premium videos that you can share directly on your website and/or social media. (This one is exclusive to iOS.) With professionally designed video templates that you can autofill with your website’s brand styles and product images, the AI voiceover tool and built-in teleprompter (with script length suggestions!) make clip creation easy just the fly. It’s free to download with any Squarespace plan or a trial, with full access unlocked for Business and Commerce subscribers.
How do you choose the right Squarespace template?
Squarespace’s Templates tab lets you filter the library by type and topic, which should help you narrow down your candidate pool quite a bit. Click the View Demo Website button after clicking any template to see what a live version might look like – unfortunately very few include videos, but remember they’re pretty basic almost can be added anywhere on a website. Squarespace notes that “you might find it easier to start with a design that already matches how you want your site to look,” so focus mostly on colors and layouts that catch your eye.
What’s the best Squarespace template for videos?
To make things a little easier for you, we’ve rounded up some of your best options on Squarespace. Check out everything on offer and pick a favorite from the bunch.
These are the best Squarespace templates for videos in 2023.
https://mashable.com/uk/roundup/best-squarespace-templates-for-video-uk Best Squarespace templates for video in 2023 (UK)