BMW’s next in-vehicle voice assistant will be built from Amazon Alexa

BMW started integrating intelligent voice functions with Amazon’s Alexa into its infotainment systems in 2018. In recent years, the number of models with the digital assistant has only increased. At Amazon’s Devices & Services Event 2022, the two companies announced a deepening of their partnership on Wednesday: BMW’s next-generation infotainment systems will feature an Alexa-based assistant designed specifically for the driver.

The yet-to-be-named BMW Assistant will be built around an Alexa Custom Assistant, “a comprehensive solution that makes it easy for BMW and other brands and device makers to create their own custom smart assistant, tailored to their brand personality and customer needs.” ” These features could include proactive notification from Vehicle Assist, alerting the driver that the battery charge is low while automatically reserving a charging slot at the next exit, or pre-emptively scheduling a regular service with the local dealer, and “enabling an even more natural dialogue between driver and vehicle,” says a BMW press release on Wednesday.

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