Clippers will play 11 regular-season games exclusively on KTLA

How fans will be able to watch every Clippers game in the upcoming season isn’t entirely clear just yet, but part of it is after the team announced on Tuesday that 15 of its games would be exclusively broadcast on KTLA.

That total includes all four exhibition games and 11 regular-season games.

KTLA is owned by Nexstar Media, and the 15 games on KTLA are also broadcast by other Nexstar-owned stations in Southern California: KSWB in San Diego, KGET in Bakersfield and KSEE in Fresno. The four exhibition games on KTLA will air on September 30th, October 3rd, October 9th and October 12th.

The move to release a portion of the games on free over-the-air television is consistent with other attempts during Steve Ballmer’s tenure aimed at building a larger fan base by reaching a mass audience. The team distributed team-branded backpacks to students in Los Angeles and Moreno Valley in 2019; in June, it unveiled the last of the 350 public basketball courts it renovated in Los Angeles parks; and construction of the team’s multi-billion dollar arena in Inglewood, set to open in 2024, continues.

“Segmentation of the television market has become difficult for consumers,” Gillian Zucker, Clippers’ president of business operations, said in a statement. “We believe it is incredibly important for Clippers basketball to be accessible to as many people as possible, and the NBA’s return to KTLA is a critical step.”

KTLA carried Clippers games from 1985 to 1991 and 2002 to 2009, and airing games on over-the-air TV was a practice used by several teams before the model largely changed and teams began selling their broadcasting rights regional sports networks for sale.

Of the Clippers’ 82 regular-season games next season, 32 have already been earmarked for national broadcast on Turner Sports, ESPN, ABC or NBA TV. KTLA will air its 11 – starting with an Oct. 25 game in Oklahoma City. Who will broadcast the rest has yet to be determined after the team’s deal with Bally Sports expired in the summer, but talks between Bally, which is owned by Sinclair Broadcast Group, and the team have continued. Clippers will play 11 regular-season games exclusively on KTLA

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