Instagram Wants Threads to Be a Sterile, News-Free Environment

Meta’s new Threads app, designed “for public conversations,” claims to be one cheerful, full of flowers Rich of “kindness” CEO Mark Zuckerberg said to MMA fighter Mike Davis a “friendly place”. As is becoming increasingly clear from the superiors Since they are in control of the new app, they don’t want threads even remotely to falter as controversial as Twitter, and that includes theanking “bad news.’

Answer to Alex Heath from The Verge Question about what’s new on Threads, Instagram boss Adam Mosseri called that the company was not seeking any intervention in the real world Politics, issues or – you know – news on Meta’s newest social platform. He said that while politics and news “inevitably” grab their attention, the company “will not promote those industries.” This means threads may take shorter turnaround times for more recent posts current purely algorithmic feed.

“The goal is not to replace Twitter,” Mosseri wrote of his new app Designed from the start to do just that. “The goal is to create a public space for communities on Instagram that have never really embraced Twitter, and for communities on Twitter (and other platforms) that are interested in a less angry place to talk, but not all Twitter .”

It’s a train of thought that’s come up a few times since Threads went live, but Meta is already very averse to messaging in its apps. While Facebook has qDon’t pay publishers to publish news in the appthe company did it got into a dispute with Canada about the country’s new law that requires tech companies to pay news providers to republish content. Now both Facebook and Instagram no longer show news links to Canadian users. The country reacted by itself Blocking of advertising on both platforms.

Meta’s threats have previously worked against Australia when this country tried to pass a similar law. California has also been working on a bill that would have to pay Meta for messages, but on Friday the main sponsors of the bill called They would not push this legislation forward until 2024 at the earliest.

Mosseri has continued to position threads as a friendly place for friendly netizens (which in itself is a contradiction in terms). in one Video, the Instagram exec said the company put less emphasis on the ability to see who people are following. The reason, he said, is to “lower that number,” adding, “Sometimes people on Instagram are afraid to follow more people because they want that follower-to-follow me ratio.”

While it might be an attempt to make the app less of a hamster wheel, Meta is clear want We’ll see Threads become another premier hangout for brands that many are already excited about the platform they post on at the same time as Twitter. The platform doesn’t I still have ads, but these will inevitably come in the future. Zuckerberg said the plan is to wait until it hits 1 billion users before “thinking about monetization.”

Despite Zuckerberg’s promise, the company is already offering the app to advertisers. ad age reported Based on a presentation shown to several ad agencies, Meta is trying to position Threads as the new Twitter, as long as it eventually gets features like the trending topics feature.

Meta’s new Threads app is so popular, Zuckerberg claimed the app was popular exploded over 70 million registrations in just a few days. Sure, a large portion of those users came out of Instagram to see what all the fuss was about. Another part of this are Twitter refugees so desperate for a new haven beyond Elon Musk’s right conspiracy hellhole that They are willing to ignore theirs The new benefactor helped invent fucking Facebook.

Zack Zwiezen

Zack Zwiezen is a USTimesPost U.S. News Reporter based in London. His focus is on U.S. politics and the environment. He has covered climate change extensively, as well as healthcare and crime. Zack Zwiezen joined USTimesPost in 2023 from the Daily Express and previously worked for Chemist and Druggist and the Jewish Chronicle. He is a graduate of Cambridge University. Languages: English. You can get in touch with me by emailing

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