Langer’s Deli will celebrate its 75th anniversary with half-price sandwiches

Langer’s Delicatessen, a Los Angeles mainstay known for its hot pastrami on rye bread, will celebrate its 75th anniversary on Saturday with half-price sandwiches.

The family-owned Jewish grocer will offer 50% off customers dining on Saturdays from 8 a.m. to 8 p.m. at the 135-seat restaurant on South Alvarado Street near MacArthur Park. The deal will be limited to one sandwich per customer.

Owner Norm Langer said: “For any restaurant – or any business – to last for 75 years is a rarity, it’s a big deal. “… It shows I’m doing something right. I’m making the right product, I’m treating my customers with respect.”

Langer says his father, founder of Al Langer, has a mantra he still works on to this day: “It’s not about what you charge, it’s about providing the customer with the same product. the day you open the door”.

Although Langer, who is in his 70s, doesn’t expect the deli to outlive him, he said he wants to continue offering high-quality meats, sandwiches and salads for as long as there is a sense of urgency. means.

“When I decide to hang it, it will be hung, but I have no plans to hang it,” Langer said. “As long as I have a team of people I trust… why shouldn’t I open the door?”

He attributes much of the restaurant’s success during his time as an owner to his collective staff, many of whom have worked there for decades.

“They’re great employees, and they’re the reason we’ve been around for 75 years,” says Langer, who has run the fast-food restaurant since 1963. “It’s not just the food itself, it’s the food. those who prepare it, those who present it. ”

https://www.latimes.com/california/story/2022-06-16/langers-deli-75th-anniversary-half-price Langer’s Deli will celebrate its 75th anniversary with half-price sandwiches

Russell Falcon

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