Lionel Messi’s Instagram post is the most liked thing on social media – ever

Lionel Messi – also known as the greatest of all time – led Argentina to win the FIFA World Cup in Qatar this year. Now his Instagram post celebrating the team’s historic win has broken records of its own.

Messi’s post, which includes a gallery of the footballer with the trophy and his teammates, is now the most-liked Instagram post of all time. With over 67.7 million likes at the time of writing, the post broke a record once held by the infamous egg.


Messi won the World Cup and the internet went nuts

A mysterious post featuring a simple egg garnered 57 million likes after it was published in 2019. The internet was captivated by the image, perhaps given how little was known about the post and its account owner. In response to Messi overtaking the crown, the account (appropriately titled @world_record_egg) released a story acknowledging the win.

“Four years ago we embarked on a mission, nine days later we made internet history. Together 🤍,” reads the story text of the egg, “Today @leomessi took the crown (for now 👀).”

It also appears that Messi’s 57 million likes have also surpassed the most-liked post on any prominent social media platform. For Twitter, the record is 7 million, for a tweet the announcement of the tragic death of Black Panther Actor Chadwick Boseman. Luis Fonsi’s music video for “Despacito” has 50 million likes on YouTube. The post also smashed Bella Poarch’s wildly viral 2020 TikTok, which has over 60 million likes.

Essentially, Messi’s celebratory photo dump is the most popular thing on the internet.

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Social media has been hooked on Messi throughout the World Cup, so it’s no surprise that fans started liking his post after Argentina’s win over France in the final. Messi has broken multiple records since that win, as highlighted by the Guinness World Book of Records. These include the record for most World Cup games played and most World Cup Man of the Match honors. The crown of Instagram is just the tip of the iceberg for the 🐐. Lionel Messi’s Instagram post is the most liked thing on social media – ever

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