Scooter Braun Regrets How He Bought Taylor Swift’s Masters

Lots of thinking time. Scooter Braun talks about how he handles Taylor Swift’s masters. In conversation with NPR’s Limited with Jay Williamsthe businessman revealed how he regrets that things went downhill between him and Midnight artist.

Scooter explains the list of events that happened when it made him learn his “lesson”. When host Jay Williams asked if he wanted things to be handled with Taylor differently, Scotter said, “when I made the deal you’re talking about with Big Machine, I had to comply. the NDA is very strict with the man who owns it, and I can’t speak to any of the artists. I’m not allowed. I am not legally authorized. What I told him was, hey, if any artist wants to go back and buy it, you have to let me know. And he shared a letter with me publicly that – you know, the artist you’re referring to said, “I don’t want to get into my masters.” “

He continued, “Once we closed the deal, I started calling to say, hey, I’m part of this. And before I could do that – I made four phone calls; I started making those phone calls – everything just exploded. So I think a lot has been lost in the translation. I think when you have a conflict with someone, it’s hard to deal with if you’re not willing to talk. My one regret is that I assumed that people, when the deal was done, would talk to me, see my intentions, see my personality and say, ‘Great, let’s get along. business. I made that assumption to people I didn’t know at all.” He concluded the topic with, “I choose to see it as a learning experience, a growth lesson, and I hope everyone has a good time. And I’m rooting for everyone to win because I don’t believe in rooting for everyone to lose.”

Scooter acquired Taylor’s Masters in 2019 and sold it for $300 million to a private equity firm in 2020. The Masters were acquired when Scooter acquired Taylor’s former label, Big Machine. Records. The acquisition did not give Taylor creative freedom in owning her own songs. Taylor re-releases her previous albums Not fear (released in 2008) and Red (released in 2012), with Fearless (Taylor’s version) and Red (Taylor’s version)both are released in 2021.

Taylor revealed in a Tumblr post on June 23, 2019, about Scooter’s involvement in the masters. “When I left my owners in Scott’s hands, I made peace with the fact that he would eventually sell them. In my worst nightmare, I never imagined the buyer would be Scooter,” Taylor wrote at the time. “Anytime [Big Machine Records’] Scott Borchetta heard the words ‘Scooter Braun’ come out of my lips, that’s when I was crying or trying not to. He knew what he had done; both did. Control a woman who doesn’t want to be associated with them. In forever. That means forever.” Scooter Braun Regrets How He Bought Taylor Swift’s Masters

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