Snapchat’s messaging and video chat features aren’t just limited to the mobile app anymore. More than a decade after the Snapchat app first launched, the company is introducing Snapchat for Web, a new browser-based version of its service.
Snapchat+ subscribers will get access to the new web app first, but eventually it will be available to all users. It will support messaging and video calling for now, although the company plans to add support for its augmented reality lenses and the ability to send photo and video snaps “soon”.
Snap also attempted to incorporate some of its signature privacy features into the web version. For example, it blocks screenshot attempts that it can detect, such as B. Those recorded with keyboard shortcuts. The company also added a “privacy screen” that blocks the content of users’ chats when they click in a separate window.
It’s not the first time Snap has experimented with desktop or browser-based features. The company has previously made some visible in web browsers, bringing its AR effects to the desktop. But it’s the first time some of Snapchat’s core messaging features are available to users outside of the mobile app.
The change could help Snapchat increase engagement with its most engaged users. A Snap spokesperson noted that video calling has grown in popularity among Snapchat users in recent years, and that a desktop experience may be more conducive to longer video calls. It could also help Snap replicate the experience of apps like Discord, where teens tend to use chats as places to hang out in other online activities.
Notably, there aren’t any ads or other revenue-generating features on Snapchat for Web, although a spokesperson said the company could eventually bring other aspects of the mobile app to the browser version of the service — if there’s enough demand.
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https://www.engadget.com/snapchat-web-version-130031827.html?src=rss Snapchat’s messaging and calling features land on a new set of screens