Netflix is creating its own in-house game studio and plans to not solely rely on third-party developers to grow its game catalog. Based in Helsinki, Finland, the studio plans to create “world-class” original games with no ads or in-app purchases.
Netflix’s entry into the gaming industry involved the purchase of several developers, including the creators of Ox free, night school studio. In the past 12 months, the company has offered a number of well-respected titles, including Into the Breach and Poinpy. But it didn’t build a developer from scratch. Until now.
When it comes to original games, though, Netflix says we won’t see the early fruits of this in-house studio “for years.” Meanwhile, UsTwo’s Destawhich launches exclusively on Netflix later today, is the latest addition from the makers of Monument Valley.
– Mat Smith
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