Twitter Circle is launching for your hottest takes and most unpopular opinions

Twitter’s ability to tweet only to close friends is now available to all users. After nearly four months of testing, the Twitter Circle is rolling out to everyone to make people “more comfortable tweeting and expressing themselves.”

Twitter Circle is a bit like Instagram’s close friends feature. Intended as a kind of middle ground between a public and a private account, users can set some tweets to only be visible to a smaller “circle” of up to 150 followers. The feature could help address a long-standing problem for the company: many Twitter users just don’t feel comfortable tweeting that much, either out of fear of harassment or simply the pressures that come with public-facing accounts .

Interestingly, Twitter says its feature has shown that users with Circle Tweet more overall and get more likes and replies when Tweeting to a smaller group. The company notes that it also reduces the need for users to have a secondary account or switch their accounts back and forth between public and private.

Twitter Circle is the latest method Twitter has tried to create spaces for users to interact with smaller audiences without making their accounts completely private. The company has also been experimenting with a Facebook Groups-like feature, called , and subscriber-only content for creators to use. But Twitter Circle, which users can access directly from the tweet composer, is an even more accessible way to control the audience for each tweet. That may be at odds with Twitter’s vision being touted by its potential buyer, but increased engagement could also help the company

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