US theaters will sell $3 movie tickets on September 3rd

Despite all the conveniences of streaming, there’s still something to be said for watching a movie in a theater. Sure, the choices aren’t endless, and you can’t pause if something else demands your attention, but seeing a compelling film on screen is a special treat.

On September 3rd, US theaters are making it more affordable to enjoy the experience. As part of a newly announced National Cinema Day, more than 3,000 theaters across the US, including chains like AMC, are offering $3 discounted tickets. With all the major film studios and more than 30,000 screens involved, chances are a theater near you will be participating.

“Following the record-breaking return to theaters this summer, we wanted to do something to celebrate going to the cinema,” said Jackie Brenneman, President of the Cinema Foundation. “We’re doing this by thanking the moviegoers who made this summer possible and by offering an extra incentive to those who haven’t made it back yet.”

As people return to theaters to see movies like and Top Gun: Maverick, the campaign comes at a time when the industry is still grappling with the consequences of COVID-19. The pandemic saw film studios see theater windows significantly shortened and many chains, including Regal Cinemas, amid strict lockdown measures in the US and other parts of the world.

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