YouTube Shorts copies TikTok again with voiceover narration

What’s the best way for YouTube Shorts to take on TikTok? Apparently, it constantly copies its popular competitor. Yesterday, YouTube announced (via TechCrunch) that it would add voiceover narration to shorts on iOS. With it, you can add your own commentary to existing videos with just a few taps. That’s simple enough, but it’s also something TikTok has been offering for a while, and it’s reminiscent of Instagram’s repeated attempts to copy TikTok’s core features.

Previously, YouTube also scrapped TikTok’s feature that allows you to reply to comments with your own video. It’s not uncommon for tech companies to copy each other – Facebook and Instagram have practically made it a habit. But it also makes it clear when established companies start to fend off their younger and usually more innovative competitors. YouTube is trying to distance itself by sharing ad revenue with shorts creators. TikTok might be very popular, but that hasn’t resulted in a lot of money for developers in the past.

All products recommended by Engadget are selected by our editorial team, independently of our parent company. Some of our stories contain affiliate links. If you buy something through one of these links, we may receive an affiliate commission. All prices are correct at time of publication. YouTube Shorts copies TikTok again with voiceover narration

Russell Falcon is an automatic aggregator of the all world’s media. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials, please contact us by email – The content will be deleted within 24 hours.

Related Articles

Back to top button